DANI B.

LOS ANGELES

DESIGNER / DJ / DOG MOM

DANI@DANIELABARRAZA.COM


CONTACTLINKEDIN
PRESS

NEW BALANCE 1906U

New Balance / Bricks & Wood

1906 Utility (2024)

Shoe Design


As the designer for this project, I was responsible for designing a model of the New Balance 1906U, inspired by the concept of the "butterfly effect." Drawing from the vibrant beauty of the Madagascar Sunset Moth, I incorporated its colors through gradients across the shoe's panels. I mimicked its unique textures through the textiles and finishes of the shoe. The design reflected both the story's inspiration and the brand's commitment to detail.

PSA

EMAIL / SOCIAL / MAGAZINE

As an Associate Creative Designer at Collectors, I shape product and marketing visuals, develop creative concepts, and ensure brand consistency across digital and physical platforms.

BRICKS & WOOD

FLYERS / SOCIAL ADS


My role focuses on creating designs that align with the brand's mission through apparel, branding, and marketing visuals. I help display the brands message while contributing to a platform that empowers voices and builds meaningful connections.

BRICKS & WOOD

APPAREL


My role focuses on creating designs that align with the brand's mission through apparel, branding, and marketing visuals. I help display the brands message while contributing to a platform that empowers voices and builds meaningful connections.

Interscope Records / Ggiata

Family Style Festival (2023)

Apparel Design


Created a collaborative design between Interscope Records and Ggiata for Family Style Festival that balances the essence of Interscope Records while weaving in the unique character of Ggiata’s sandwhich shop. The objective was to create a design that harmoniously encapsulates the brand identity of both entities.

Doritos

Doritos Solid Black / Bricks & Wood:

Doritos Solid Black (2023)

Apparel Design


Designed a collection that merges Bricks & Wood’s signature style with Doritos Solid Black’s mission, creating a cohesive collaboration that reflects both brands' essence.

Apple Music

Apple Music / Bricks & Wood:

Black Music Month (2023)

Apparel & Social Design


Designed a t-shirt to celebrate Black Music Month as part of Apple Music's “All Music is Black Music” campaign. The goal is to deliver a clear and impactful message that connects directly with the audience and the campaign’s central theme: highlighting the universal impact and importance of Black music across all genres and cultures.

SPRITE

Sprite / Complex / Bricks & Wood

Sprite 50 Years of Hip Hop Design (2023)

Apparel & Social Design


Conceptualized and crafted collaborative designs to commemorate Hip Hop's 50th anniversary, honoring its history and Sprite's role. By blending the aesthetics of Sprite and Bricks & Wood, the designs showcase the shared legacy and impact of both brands on Hip Hop.

MELROSE HILL BLOCK PARTY

Ggiata / Melrose Hill Block Party

Melrose Hill Block Party (2023) 


Social Design
For the Melrose Hill Block Party design, the goal was to maintain its brand identity while introducing a fresh, engaging visual appeal that felt both authentic and familiar.

SUPER BOWL LVI

NFL / Bricks & Wood

Super Bowl LVI (2022)

Apparel Design


Created a design for the NFL Super Bowl LVI, marking its return to Los Angeles. The design is the result of a collaborative effort between Bricks & Wood and the NFL with a focus on capturing the essence of Los Angeles. The objective was to integrate Bricks & Wood’s style into the celebratory fabric of the Super Bowl, while also paying homage to the dynamic spirit of Los Angeles. This design serves as a representation of the fusion of sports, culture and fashion.